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© The Z/Yen Group of Companies 2008
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The GFCI provides ratings for financial centres calculated by a ‘factor
assessment model’ built using two distinct sets of input:
-
instrumental factors - drawn from external
sources. The infrastructure competitiveness for a financial centre,
for example, is indicated by ‘instrumental factors’ including a cost of
property survey and an occupancy costs index; a fair and just business
environment is indicated by ratings such as a corruption perception index
and an opacity index. Objective evidence of competitive factors has
been sought in instrumental factors drawn from a wide variety of comparative
sources - 62 instrumental factors were used to construct the GFCI 3 ratings.
Not all centres have data for all instrumental factors and the statistical
model takes account of these gaps;
-
financial centre assessments – to construct
the GFCI 3 ratings 18,878 financial centre assessments drawn from 1,236
respondents to an online questionnaire. Respondents assessed the
competitiveness of financial centres which they knew. The online
questionnaire is ongoing to keep the GFCI up-to-date with people’s changing
assessments.
The 62 instrumental factors were selected to
reflect the 14 competitiveness factors identified in previous research[1].
These are shown in Table A:
Table A: Competitiveness Factors and their
relative importance
|
Competitiveness Factors |
Rank |
Average
Score |
|
The availability of skilled
personnel |
1 |
5.37 |
|
The regulatory environment |
2 |
5.16 |
|
Access to international financial
markets |
3 |
5.08 |
|
The availability of business
infrastructure |
4 |
5.01 |
|
Access to customers |
5 |
4.90 |
|
A fair and just business
environment |
6 |
4.67 |
|
Government responsiveness |
7 |
4.61 |
|
The corporate tax regime |
8 |
4.47 |
|
Operational costs |
9 |
4.38 |
|
Access to suppliers of
professional services |
10 |
4.33 |
|
Quality of life |
11 |
4.30 |
|
Culture & language |
12 |
4.28 |
|
Quality / availability of
commercial property |
13 |
4.04 |
|
The personal tax regime |
14 |
3.89 |
At the outset of the GFCI, a number of guidelines
were set out. These guidelines are to ensure that centre assessments and
instrumental factors were selected and used in a way that will generate a
credible, dynamic rating of centre competitiveness for financial services
institutions.
The guidelines for independent indices used as instrumental factors are:
-
indices should come from a reputable body and
be derived by a sound methodology;
-
indices should be readily available (ideally
in the public domain) and ideally be regularly updated;
-
relevant indices can be added to the GFCI
model at any time;
-
updates to the indices are collected and
collated quarterly at the end of each quarter;
-
no weightings are applied to indices;
-
indices are entered into the GFCI model as
directly as possible, whether this is a rank, a derived score, a value, a
distribution around a mean or a distribution around a benchmark;
-
if a factor is at a national level, the score
will be used for all centres in that country – nation based factors will be
avoided if financial centre (city) based factors are available;
-
if an index has multiple values for a city or
nation, the most relevant value is used (and the method for judging
relevance is noted);
-
if an index is at a regional level, the most
relevant allocation of scores to each centre is made (and the method for
judging relevance is noted);
-
if an index does not contain a value for a
particular city, a blank is entered against that centre (no average or mean
is used). Only indices which have values for at least ten centres will be
included.
Creating the GFCI does not involve totaling or
averaging instrumental factors. An approach involving totaling and
averaging would involve a number of difficulties:
-
indices are published in a variety of
different forms: an average or base point of 100 with scores above and below
this; a simple ranking; actual values (e.g. $ per square foot of occupancy
costs); a composite ‘score’;
-
indices would have to be normalised, e.g. in
some indices a high score is positive while in others a low score is
positive;
-
not all centres are included in all indices;
-
the indices would have to be weighted.
The guidelines for financial centre assessments
by respondents are:
-
responses are collected via an online
questionnaire which runs continuously. A link to this questionnaire is
emailed to the target list of respondents at regular intervals;
-
financial centre assessments will be included
in the GFCI model for 36 months after they have been received.
Financial centre assessments from the month when the GFCI is created are
given full weighting and earlier responses are given a reduced weighting on
a log scale. This scale has been revised between GFCI 1 and GFCI 2 to
enhance its effectiveness, and used again for GFCI 3, shown in Chart A:
Chart A: Log Scale for time weightings

The financial centre assessments and instrumental
factors are used to build a predictive model of centre competitiveness using a
support vector machine (SVM). The SVM used for the building of the GFCI is
PropheZy – Z/Yen’s proprietary system. SVMs are based upon statistical
techniques that classify and model complex historic data in order to make
predictions on new data. SVMs work well on discrete, categorical data but
also handle continuous numerical or time series data. The SVM used for the
GFCI provides information about the confidence with which each specific
classification is made and the likelihood of other possible classifications.
A factor assessment model is built using the centre assessments from responses
to the online questionnaire. Assessments from respondents’ home centres
are excluded from the factor assessment model to remove home bias. This
change between GFCI 1 and GFCI 2 is an improvement to the methodology by further
reducing the risk of home bias. The model then predicts how respondents
would have assessed centres they are not familiar with by answering questions
such as:
If an investment banker gives Singapore
and Sydney certain assessments then, based on the instrumental factors for
Singapore, Sydney and Paris, how would that person assess Paris?
Or
If a pension fund manager gives Edinburgh and Munich a certain assessment
then, based on the instrumental factors for Edinburgh, Munich and Zurich,
how would that person assess Zurich?
Financial centre predictions from the SVM are
re-combined with actual financial centre assessments to produce the GFCI – a set
of financial centre ratings. The GFCI is dynamically updated by either an
updated instrumental factor or new financial centre assessments. These
updates permit, for instance, a recently changed index of rental costs to
dynamically adjust the competitiveness rating of the centres. The process
of creating the GFCI is outlined diagrammatically in Chart B:
Chart B: The GFCI Process

A few features of building the GFCI using both
instrumental factors:
-
several instrumental factors can be used for
each competitive factor and there are likely to be alternatives available
once the GFCI is established;
-
a strong international group of ‘raters’ can
be developed as the GFCI progresses;
-
sub-GFCI ratings are being developed by using
the business sectors represented by questionnaire respondents. This
could make it possible to rate London as competitive in Insurance (for
instance) while less competitive in Asset Management (for instance);
-
over time, as confidence in the GFCI builds,
the factor assessment model can be queried in a ‘what if’ mode - “how much
would London rental costs need to fall in order to increase London’s ranking
against New York?”
Part of the process of building the GFCI was
extensive sensitivity testing to changes in instrumental factors and financial
centre assessments. The accuracy of predictions given by the SVM were
tested against actual assessments. Over 80% of the predictions made were
accurate to within 5%.

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