Stephen Martin was previously the Marketing Director for Reliance Security and of OKI Systems (UK) and a Managing Consultant at Frank Lynn & Associates. Stephen holds a BSc in GeoChemistry and an MBA from Cranfield. Stephen’s experience in market investigation and line management means that he contributes strongly to understanding complex organisational decision making as well as having the management expertise to understand the benefits of simple messages, clear targets and straight forward recommendations. As Marketing Director for Reliance Stephen implemented a customer care programme a new business drive that grew the company turnover significantly whilst reducing customer churn to below 5%. At OKI Stephen was responsible for launching a major brand awareness programme alongside a complete reorganisation of the channels to market that managed to grow awareness by 500% and simultaneously grow profits by 47%.

"We specialise in researching complex customer behaviour and work with a mixture of full time and contract staff to build the right team for each project. All our work is bespoke for each client, depending upon the business problem that they are trying to solve. Our projects range in size from very big and strategic to very small and tactical. As a result of our experience with complex buyers, we understand channels to market, technology life cycles, market evolution, complex decision making and all of the nuances of organisational purchasing".